THOUGHT LEADERSHIP

Blog Posts

10 Tech Tools Our Office Couldn’t Live Without

October 9, 2015 by 108 Ideaspace

With fall in the air, we're keeping the Thanksgiving vibe going all week, here at the 108 office. There are so many great apps and tools out there, the reasons to give thanks are virtually endless! Read More

Working The Web

October 6, 2015 by Randall Craig

Are you one of those thousands (millions?) who build a social profile, only to find that you have very few friends? Maybe you are one of those millions (or billions?) of businesses that have built a website, but have found that no one is calling? Or no one is buying? Read More

Preventing Plagiarism

September 28, 2015 by Randall Craig

Are you an information thief? Have you ever plagiarized, pilfered, or “borrowed” someone else’s knowledge or reputation? And has someone ever done this to you? Read More

R.I.P., Email

September 22, 2015 by Randall Craig

Picture this scene from a few decades ago: you’re working in your office, and your assistant bursts in, with an important announcement: You’ve received… a FAX! The correspondence was critically important – and you were too.
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The Power of Crowdsourcing

September 15, 2015 by Randall Craig

How often have you run into a creative roadblock? Or you were stumped with a problem that you couldn’t figure out? When this happens, we are usually operating under a conventional wisdom that artificially closes the door to possibility. Read More

How Much Is Too Much Social Media?

September 8, 2015 by Randall Craig

Too little Social Media is like spitting into the wind: no traction and no impact. It also leads to discouragement: if the efforts are not making a difference, then why bother at all? On the other hand, too much Social Media is an obvious waste of time and resources Read More

[Checklist] Creating a Viral Video

September 1, 2015 by Randall Craig

You’ve created your own YouTube masterpiece, and after three weeks, it has 137 views. While the number is gratifying, if you’re like many first-time content producers, you are probably wondering how to improve the viewership… beyond 10,000. Or a million. Or ten million. Read More

Six Social Media Insights

August 25, 2015 by Randall Craig

If you are ahead of the curve in your social media and web strategy, you know there is no magic bullet: your days are spent making minor changes to improve SEO, more minor changes to improve on-page conversion, and a-b testing to improve email response rates. Once each year, however, it makes sense to rise above the weeds, and consider the new. Read More

Flexible Focus

August 13, 2015 by Randall Craig

Do you attribute your success to your focus? Many people do – and in the spirit of “small focus – small success/strong focus – great success” many people are focused on… greater focus. But is there a downside? Read More

LinkedIn Leverage: Curating Your Profile

August 11, 2015 by Randall Craig

Are you befuddled whenever a new “feature” gets added to your favourite Social Media site? Or are you excited about the possibility that the new feature may unlock for you? The Endorsement feature of LinkedIn holds fascinating possibilities, but unlike every other part of your profile, it is the one that is completely beyond your control. Read More