Thought Leadership

Social Media for Business

101 ways to grow your business without wasting your time

Social Media for BusinessThis book provides specific strategies and tactics that focus on building business – without wasting your time.

In addition to marketing and PR, it addresses recruiting, risk management, cost, ROI, and other key business issues. Managers will learn how to save time and develop a weekly checklist of social-media priorities, attract the right job candidates, and help improve customer satisfaction and brand loyalty. Written by Randall Craig and co-author Susan Sweeney.

Little known fact: this book actually provides 157 ways to grow your business, not 101.