THOUGHT LEADERSHIP

Blog Posts

Productivity on the Go: Planning for 2016

December 22, 2015 by 108 Ideaspace

In this post you’ll find links to 5 downloadable podcasts recorded by Randall Craig. They tackle some of the more amorphous factors that contribute to professional success. I hope that the content will give you a framework for thinking through an action plan for the coming year. read more

Safeguarding Your Digital Content

December 22, 2015 by Randall Craig

Every organization owns intellectual property: in fact, this recorded knowledge is often key evidence of expertise, capability, and fit. So if it is that valuable, how do you protect it from being stolen? read more

5 Social Media Resolutions for 2016

December 21, 2015 by 108 Ideaspace

With the New Year around the corner, what proactive resolutions can you make to ensure you're using Social Media to full advantage? Here are 5 resolutions to consider making for 2016 that will help you leverage Social Media personally and professionally:
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How Can An Association Compete With Free?

December 15, 2015 by Randall Craig

Are you involved in your professional association? Or do you run one – either as a director, staff, or volunteer? If so, you’re probably concerned with one aspect of Social Media: How do you compete with free? read more

8 Great Social Media Reads for 8 Nights of Hanukkah

December 8, 2015 by Randall Craig

Out of all of the thinking, blogging, tweeting, posting, and speaking on the subject, here are some of the most practical – and thought-provoking articles on the topic. read more

Giving Tuesday 2015

December 1, 2015 by Randall Craig

Many of us agree that technology improves our day-to-day lives: it helps increase efficiency, keeps us informed, and allows us to stay connected. But, how many of us can say with confidence that we leverage our digital presence to have a positive impact on our community? read more

Social Media Credibility

November 24, 2015 by Randall Craig

Research shows that by far, the two most important determinants of service quality are responsiveness and reliability. If you are not reliable nor responsive, your “brand” quickly reflects this. And you agitate those around you. read more

Online ‘Multi-Snacking’

November 17, 2015 by Randall Craig

As intelligent, capable, and busy people, we have trained ourselves to handle… as much as we can handle. We snack on various inputs (emails, texts, the web, TV, people around us, etc.) and use our brainpower to keep it all organized, ready for instant recall… we hope. The younger generation is no better: many will use Facebook at the same time as watching TV and responding to Texts. read more

A Synergistic Blogging Strategy

November 10, 2015 by Randall Craig

Many people are interested in blogging, particularly if they have special expertise. Yet, the precise subject of the blog usually eludes them. Choose the wrong subject, and you’re stuck with it, and because of Google, it sticks to you… forever. read more

Improving Social Media ROI – The Secret Ingredient

November 3, 2015 by Randall Craig

Despite the frenzy everywhere else, many senior executives look at their corporate Social Media initiatives, and wonder why there isn’t a better return on their investment. Many marketers, despite implementing clever campaigns, secretly worry about the same thing. read more