THOUGHT LEADERSHIP

Blog Posts

Insight Omni-Channel

December 26, 2013 by Randall Craig

How often do you research a product online, and then purchase it at the store? Or, check out the product at the store, and then use the internet to make the purchase? If so, you’re not alone. read more

A Real Connection

December 19, 2013 by Randall Craig

Think about what you do everyday: if you are in the majority, there is some period of time when you are “doing” social media. You may be checking your Facebook Wall to see what is up with your [...] read more

Information Thief

December 13, 2013 by Randall Craig

Are you an information thief? Have you ever plagiarized, pilfered, or “borrowed” someone else’s knowledge or reputation? read more

The Case Against Facebook

December 6, 2013 by Randall Craig

Catchy title, but it should have read The Case Against Social Media. Depending on how progressive your organization is, you probably have heard one of the following two party lines read more

Online Customer Service

November 22, 2013 by Randall Craig

How often are you disappointed by poor service? For most people, the answer is too often. The reasons for poor customer service range from poor hiring, ineffective [...] read more

Can You Ever Have Too Many Friends? (Yes)

November 18, 2013 by Randall Craig

Do you play the milestone game with your Social Media accounts? When you first sign up, you aim for ten connections. read more

7 Tips to Make your Blog Post Stick

November 7, 2013 by Ashish Malik

There can be numerous ways of structuring blog posts. The best ones define a problem, its implications, offer solutions and provide an action plan. read more

Just in Time

October 28, 2013 by Randall Craig

What can the world of manufacturing teach us about Social Media, Marketing, and Stakeholder Engagement? On the face of it, not much, but look more closely, and there are two concepts that are surprisingly relevant: Continuous Improvement, and Just-in-Time. read more

Multi-snacking

October 17, 2013 by Randall Craig

When was the last time you ever gave anything (or anyone) your 100% complete, undivided attention? If you’re like most people – and you’re honest – it was probably a long, long, time ago. read more

Is Typography Helping or Hurting your Brand?

October 9, 2013 by Despina

Do you have any friends or colleagues who are graphic designers? If so, you must know that they are passionate about typography (the art and technique of arranging letters). read more