Insight Omni-Channel

How often do you research a product online, and then purchase it at the store? Or, check out the product at the store, and then use the internet to make the purchase? If so, you’re not alone.

A Real Connection

Think about what you do everyday: if you are in the majority, there is some period of time when you are “doing” social media. You may be checking your Facebook Wall to see what is up with your […]

Information Thief

Are you an information thief? Have you ever plagiarized, pilfered, or “borrowed” someone else’s knowledge or reputation?

The Case Against Facebook

Catchy title, but it should have read The Case Against Social Media. Depending on how progressive your organization is, you probably have heard one of the following two party lines

Online Customer Service

How often are you disappointed by poor service? For most people, the answer is too often. The reasons for poor customer service range from poor hiring, ineffective […]

Can You Ever Have Too Many Friends? (Yes)

Do you play the milestone game with your Social Media accounts? When you first sign up, you aim for ten connections.

7 Tips to Make your Blog Post Stick

There can be numerous ways of structuring blog posts. The best ones define a problem, its implications, offer solutions and provide an action plan.

Just in Time

What can the world of manufacturing teach us about Social Media, Marketing, and Stakeholder Engagement? On the face of it, not much, but look more closely, and there are two concepts that are surprisingly relevant: Continuous Improvement, and Just-in-Time.

Multi-snacking

When was the last time you ever gave anything (or anyone) your 100% complete, undivided attention? If you’re like most people – and you’re honest – it was probably a long, long, time ago.

Is Typography Helping or Hurting your Brand?

Do you have any friends or colleagues who are graphic designers? If so, you must know that they are passionate about typography (the art and technique of arranging letters).