Marketing Automation
Eight email marketing letters
Do you use email every day for marketing and outreach? Not every email is the same – there are a number of different types, each with a different
Our Thinking
A Different Market Research
You invest in events, send out emails, educate, and send invoices. But how well do you really know your target audience? Beyond the basic demographics,
Strategy
Governance and Digital Transformation
Digital encompasses the broad range of technologies from the web, to mobile, to marketing automation and CRM, to social media, and more. It encompasses internal
CRM/AMS
Million-choice World
The world is “shrinking” as a result of technology and the powerful connections and immediate interactions it permits us to carry out. With the world more
Strategy
10 Tech Tools Our Office Couldn’t Live Without
With fall in the air, we’re keeping the Thanksgiving vibe going all week, here at the 108 office. There are so many great apps and tools out there, the reasons to give thanks are virtually endless!
Our Thinking
Social CRM: Establishing Strategy
This post is going to answer some of the questions raised in my last post on driving customer engagement using Social CRM. With the customer
