
Static to Social: A Website Transformation
Think about all the business pages on social networks, all the conversations that are happening about the brands you are connected with. More and more businesses are using web and Social Media in

Think about all the business pages on social networks, all the conversations that are happening about the brands you are connected with. More and more businesses are using web and Social Media in

Does this sound familiar? You have a website (or two), a marketing budget, and a more than likely, a desire to grow. It doesn’t matter if growth is defined as more event registrations, newsletter sign-ups, leads, or transactions

We’ve heard it described in several different ways: part marketer, part engineer: marketer, developer, analyst: art and science. No matter how you refer to it the gist is the same.

The morning of the first day at 108 ideaspace, my stomach turned with nerves – just like any other young designer’s would. Will they like

I recently returned from a wonderful week at Infusioncon in Phoenix, Arizona. What a conference it was … great speakers, great entrepreneurs and a great host (Infusionsoft) created a great environment.

One of the most important – and one of the newest – elements of a modern marketing strategy is Content Marketing. The idea is that

Recently, I was asked specifically about the use of Twitter to promote and enhance an event. As I love sharing my ideas (especially with clients), I responded with a lengthy list of all the ways they could utilize this spectacular social platform.

Who is your target market? Some common answers I have heard: everyone, all women/all men, every salesperson, every business owner, all accountants, all real estate agents etc. I do not disagree when my clients think that

Most people have a LinkedIn profile. And most people understand the importance that relationships play in building a business, making a sale, or getting the

Reading takes too much time. It is so much easier to flip through the pictures to get the gist than read the words. This is