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customer service

Social Media

Making the Customer Service Strategy Social

Ever feel slighted, ignored, disenfranchised, “sold to”, taken for granted, or just plain commoditized? For many prospects, these feelings are what prevent a sale from taking place. They prevent repeat sales, prevent referrals, and encourage negative word-of-mouth.

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Social Media

Online Customer Service

The reasons for poor customer service range from poor hiring, ineffective (or invisible) training, poor attitude, and inadequate resourcing. Most customers don’t really care why – they’ll vote with their feet and leave.

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Our Thinking

Social Media Carrot and Stick

While corporations are trying to figure out how to use the Social Media carrot to entice customers to buy, customers are using a powerful Social Media stick to express disappointment and dissatisfaction.

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Our Thinking

Social Customer Service Strategy

Ever feel slighted, ignored, disenfranchised, “sold to”, taken for granted, or just plain commoditized? For many prospects, these feelings are what prevent a sale from taking place. They prevent repeat sales, prevent referrals, and encourage negative word-of-mouth. Clearly, great customer service – supported by great training and great management – are fundamental […]

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Our Thinking

Online Customer Service

How often are you disappointed by poor service? For most people, the answer is too often. The reasons for poor customer service range from poor hiring, ineffective […]

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