Our Thinking
Social Media Measurement
Over the last year (or three), how much time have you spent Linking In, Tweeting, Facebooking, Blogging, and using other social tools? Is Social Media actually paying off?
Our Thinking
Not Just Marketing
Too often it is the marketers, advertisers, PR folks, and others involved in the sales process who “own” social media within an organization. This isn’t surprising, but it is unfortunate.
