Our Thinking
Avoiding the Spam Trap: for Users and Organizations
In my last post, 10 Tips to Protect your Privacy on the Web, I reminded users about various online risks and provided tips to help bring awareness to this issue.
Our Thinking
Social Media Week Toronto 2013: Events at 108 ideaspace
We will be hosting two events for Social Media Week Toronto on Wednesday, September 25, 2013. We’re proud to be chosen as a venue.
Our Thinking
Three Marketing Models
Model One: One of the most powerful real-world networking techniques is called “give-to-get”. You meet someone, find out what they’re interested in, and then find a way to give it to them. If you do this periodically, eventually they will return the favour.
Our Thinking
Tech note: SEO – DIY (Search Engine Optimization – Do It Yourself
There is no shortage of call centers working hard to sell SEO (Search Engine Optimization) services. Some of them are small fly-by-night operators, while others work at the venerable Yellow Pages.
Our Thinking
Social Media Crash Landing
Remember Y2K? There were no major computer crashes, but there was, just a few months later, a technology crash of a different sort when many Dot Com’s lost most of their market value. The market learned painfully that eyeballs didn’t pay the rent – revenue did.
Our Thinking
Gutless and Spineless …
…and afraid of the marketplace of ideas. These are not exactly the attributes that most organizations (or people) aspire to. Yet most have a Social Media strategy that conveys precisely that.
Our Thinking
Does Free Always Mean Free?
Beyond the embarrassing photos, new found friends, professional connections, and social gaming, there lurks a conflict – and conflict of interest – that most people know nothing about.
Web design/development
Graphic Design: 5 Tips for a Successful Project
Your company’s brand is one of your most valuable assets. When developing a new campaign, refreshing your visual identity or simply creating a new brochure,
Our Thinking
10 Tips to Protect your Privacy on the Web
Have you heard of the term Digital Footprint? Anything you share or post on the web becomes a part of your digital footprint. Not only this, but information posted about you on the web also contributes to the trail of data that is left behind in the digital environment.
Web design/development
Responsive Design: Developing for a Mobile and Tablet World
How is your website doing… on iPhones, Tablets, and all of the other “new” formats? Do you enjoy pinching, zooming, and using a microscope in order to see the site?
