Our Thinking

Thought leadership drives innovation, and underpins our client work. Curious about how we think? Find out below.

Our Thinking

Your Daily Social Media Routine

How do you spend the first 20 minutes at the office each day? If you were in the 1970′s, you would spend the time reading the newspaper, then organizing your inbox, and finally looking at your calendar before “starting” your day.

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Our Thinking

Insight Omni-Channel

How often do you research a product online, and then purchase it at the store? Or, check out the product at the store, and then use the internet to make the purchase? If so, you’re not alone.

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Our Thinking

A Real Connection

Think about what you do everyday: if you are in the majority, there is some period of time when you are “doing” social media. You may be checking your Facebook Wall to see what is up with your […]

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information-thief by 108ideaspace
Our Thinking

Information Thief

Are you an information thief? Have you ever plagiarized, pilfered, or “borrowed” someone else’s knowledge or reputation?

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Our Thinking

The Case Against Facebook

Catchy title, but it should have read The Case Against Social Media. Depending on how progressive your organization is, you probably have heard one of the following two party lines

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Our Thinking

Online Customer Service

How often are you disappointed by poor service? For most people, the answer is too often. The reasons for poor customer service range from poor hiring, ineffective […]

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Our Thinking

Just in Time

What can the world of manufacturing teach us about Social Media, Marketing, and Stakeholder Engagement? On the face of it, not much, but look more closely, and there are two concepts that are surprisingly relevant: Continuous Improvement, and Just-in-Time.

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