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Planning

Social Media

Social Media Planning: Editorial Calendar

[Free Download] How do you organize your Social Media activities? Most people have a system – whiteboards, excel documents, Google Calendar, or often, scraps of paper. Unfortunately, none of these are particularly effective, nor are they efficient. And they certainly don’t help you share your activities with your colleagues.

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Our Thinking

Driving Success

It’s always easy to look at other organizations – or other people – and marvel at their incredible foresight, acumen, and investment. To look at some of the most successful companies and their products – Apple and Google come to mind – and say “They were just lucky” is too easy, and unlikely.

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Our Thinking

Social Media Tick Box

“We’ve got that covered” is a very satisfying thing to say when you are asked what your organization is doing in the area of Social Media. Sadly, our research, covering 400 different organizations across the country, shows this isn’t true. This year’s research on the same topic also appears to indicate a yawning gap. The question is why?

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Our Thinking

Your Daily Social Media Routine

How do you spend the first 20 minutes at the office each day? If you were in the 1970′s, you would spend the time reading the newspaper, then organizing your inbox, and finally looking at your calendar before “starting” your day.

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