Web design/development
A Motivating Web Call to Action
Have you ever been in a situation where someone has used a word that seemed wrong? Or maybe out-of-place, suboptimal, or or ill-considered? Each of
Marketing Automation
Generating ROI: The Other 95%
How do you determine the ROI on your marketing and sales investments? The standard formula is simple: divide the return, less investment, by the investment.
Social Media
Social Infrastructure
Look around, and you are surrounded by advertisements: which ones catch your eye? Likely, the ones that are the loudest. Unfortunately, the race to the loudest
Social Media
Social Media Manners Matter
There is so much written about what TO do with Social Media, there is so little written about what NOT to do. More than any
Strategy
Amplify your Brand with “Brand Transfer”
As the market is increasingly saturated with innovative ideas and products, how do organizations maintain a competitive edge and stay afloat? In addition to traditional and digital
Social Media
Lipstick on a Pig: Is this the new Social Media?
You may be one of those unlucky individuals who cannot “do” any social media at work. Not because you don’t know how, or don’t want
Cyber Security
Risky Business: Identity Theft
We’ve all heard the horror stories of people whose identities have been stolen. Their bank accounts are wiped out, credit cards maxed out, and they
Strategy
Persona Grata
When you are doing a major presentation, writing a blog, or posting on Twitter, how do you know whether what you say is hitting the
Cyber Security
Protecting Your Digital Cargo
Every organization owns intellectual property: in fact, this recorded knowledge is often key evidence of expertise, capability, and fit. So if it is that valuable,
Our Thinking
Information Thief
Are you an information thief? Have you ever plagiarized, pilfered, or “borrowed” someone else’s knowledge or reputation?
Categories
- What's up at 108 (3)
- Strategy (36)
- Engagement (7)
- Web design/development (8)
- Social Media (37)
- CRM/AMS (3)
- Marketing Automation (9)
- Copywriting (12)
- Cyber Security (8)
- Our Thinking (176)
